Websites are homes—homes for your business. And your customers aren’t numbers or bots; they’re guests.

It needs to feel right for both of you.

For you

You’re meant to love your website! You should feel connected to a design that captures the essence of your brand. You need to feel secure knowing it’s structurally sound and built to last. You want to feel comfortable adjusting it because your business will no doubt change throughout the years.

And for your people

Just like a homey space, your website needs an atmosphere. You want your people to feel good visiting you; you want them to feel comfortable hanging out for a while. You don’t need everyone; you just need your people. The right website can make your people self-identify as your customer.